Blogger and Entrepreneur
Exploring and sharing the art of scent and elevated lifestyle (DM for Turkish Blogs)
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Welcome to the Age of Fake Luxury: Inside Perfume’s Imitation Crisis
A forward-looking commentary on where the fragrance industry may be heading For the past several years, the fragrance industry has been celebrating what many call a golden age. Sales are strong, younger consumers are discovering scent in large numbers, and perfume has become one of the most visible and culturally active parts of the beauty…
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Carrot Seed Is Becoming One of Modern Perfumery’s Most Popular Notes
How an unlikely ingredient, carrot seed, became one of modern perfumery’s most intriguing signatures Perfume lovers often expect fragrance to smell beautiful in obvious ways. Roses bloom. Jasmine glows. Vanilla comforts. Even the darker materials of perfumery, oud or patchouli, come with reputations that precede them. Carrot seed does not. The first time many people…
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Mother’s Milk by ERIS Parfums: A Review of Antoine Lie’s New Lactonic Fragrance
Mother’s Milk by ERIS Parfums is the latest fragrance created by perfumer Antoine Lie, a lactonic floral composition that explores the intimate scent world of early motherhood. When people talk about the scent of motherhood, they usually describe it sentimentally. Powder, baby shampoo, perhaps the faint sweetness of milk or formula. The reality is more…
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Antoine Lie: Breaking Free from the System to Create Without Restrictions
Few perfumers have had as distinctive a voice in contemporary fragrance as Antoine Lie. Over the course of his career, he has created scents that are daring, unconventional, and often deliberately provocative. In this conversation with Elevated Classics, Lie reflects on the evolution of the fragrance industry, the realities of creative freedom, and why challenging…
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Inside the ALTAIA Fragrance Collection: A Full Perfume Review
The name ALTAIA reads like the opening line of a story. It stands for A Long Time Ago In Argentina, a reference to the family histories of founders Marina Sersale and Sebastián Alvarez Murena. Their ancestors knew each other in Buenos Aires more than a century ago. The connection disappeared with time, as these things…
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The Seemingly Simple World of Stora Skuggan’s Pine
I am a 53-year-old perfume collector, and my tastes are firmly shaped by French perfumery. The fragrances I admire most are carefully constructed, almost architectural in their balance. I appreciate compositions that unfold gracefully, where each stage transitions smoothly into the next. Florals are usually where I feel most at home. So when I looked…